Do you have too much perseverance? - Video
My guest is Rusty Gordon, co-founder, and chairman of Speedtracs.
Quote of the call: Perseverance is stubbornness with a purpose.” Rusty Gordon.
Here are my key takeaways from this call:
Exceptional perseverance is honed by choosing to do the hard things.
Perseverance often results in success but not all the time.
Perseverance may result in an underperforming career. You may be spending time serving a market going nowhere.
The moment of truth: My identity is not in my business. The business and entrepreneur are not ONE. There is a distinction between my needs and the business’s needs.
In the game we play, you can lose. Entrepreneurs are very confident in themselves. “I never thought I could lose.”
Sometimes time just runs out (e.g., investors quit funding the business).
You need to own your wins and your losses. Then be willing to talk about them. This increases your value.
You cannot develop your character without perseverance.
Perseverance creates real relationships. This is the fruit of one’s life.
Pivoting is quitting on a market that’s moving away from you. Quit persevering when you lose clarity of purpose.